SURFBOARDS.
FINS.
FILM.
PHOTOGRAPHY.
PERFORMANCE.
PUBLICATION.
T-SHIRT.

Surfboard shaping isn’t real.
What is the reality of surfing? Is it the tournament rankings, the prize money and endorsement deals? The assembly-line labels designing products for efficiency, for speed, for mass-production, for victory? Is it the jocks, bullies, and businessmen showboating in some hubristic fantasy of conquering their fellow humans in a pageant of conquering nature?
PERFECT DESIGNS has kicked, slashed, sawed, and shot its way through the membrane of this faux reality, fighting to be born onto a higher plane. Its founder, multidisciplinary artist Lucas Lecacheur, has single-handedly generated a revolutionary aesthetic, shaping and fashioning each of his unique boards and fins with his own hands, while also directing and screening original short films, producing books of his photography, staging public performance art interventions, designing his own line of merch and apparel, and spending most of the last five years on tour around the world, exhibiting his work, in character as the leather-clad guardian angel of surf, who patrols the edges of our nightmares.
Lucas’s creations transcend the banality of function and instead reach for the true exaltation of a spirit freed by the tides. The sensation of delivery from our mother, the sea, bottomless in her mystery, charged with as many visions as we can dream or fear or forget. The recollection of the original cellular explosion from the heavy churning brine into the wild liveness of the air at the dawn of life itself. From the primal depth of creation, an ethereal voice rises to reassure us that the nightmare isn’t real, the monster under your bed isn’t real, the capitalist war machine and its demon prophets aren’t real.
The waves are in your mind, and the shape of your surfboard is whatever you need it to be.

Words by Jason Stoneking.
PERFECT DESIGNS, a revolt by Lucas Lecacheur.
Photography and Video by Roger Deckker.